At Harley-Davidson® of Lynchburg, our customers come first.

Our mission statement is:

"Building lasting relationships with our partners and employees while serving the recreational and travel community. Our core values shall be based on Honesty and Integrity and Service to the Community."

Visit us today and see why thousands make Harley-Davidson® of Lynchburg a priority stop when traveling through the Blue Ridge Mountains. We are surrounded by breathtaking views of the Parkway and all the history that surrounds the community of Lynchburg, VA. The landscape, is not the only reason riders love our dealership. Our combination of old school southern hospitality, experience and pure dedication to Harley-Davidson® brand are why our customers keep coming back to our dealership.


Harley-Davidson® of Lynchburg has earned awards based upon their exceptional quality levels in motorcycle and related product sales, an evaluation of customer service and satisfaction, their facility's parts inventory, skilled and well-trained staff, and various operational measures. "One of the primary reasons the Harley-Davidson® brand has such a tremendous customer loyalty is because of the efforts of dealers such as Wellesley Hargrove," said Bill Dannehl, Harley-Davidson®'s Vice President of North American Sales and Dealer Services. "We are really proud to have Wellesley Hargrove as part of our Harley-Davidson® Family and we look forward to many great years of doing business together."


Nestled in the foothills of the Blue Ridge Mountains... Come see the view from our seat! However, we understand if stopping by is not an option at the time so please give us a call at (434) 237-2381 or fill out our contact us form so we can answer your questions quickly and efficiently.

Why Purchase from Your Local Dealer?

  • Convenience - Close to home, your local dealer provides a wealth of knowledge regarding the product, as well as on-site inventory for you to tour and test drive prior to making your purchase.
  • Relationships - Purchasing locally allows you to establish a relationship with your dealer representative providing you with the convenience of service and support when you need it.
  • Service after the Sale - Many dealers put their purchasing customers first when it comes to getting your coach serviced. You will experience the value your local dealer can add to your purchase.
  • Local Economy - Local purchases help to keep tax dollars and people at work in your community.